[1]
Tami Nazua Putri, Djuni Thamrin and Matdio Siahaan 2025. Celebrity Endorsement Analysis in Skintific Product Reviews on Tiktok on Generation Z Purchase Decisions (Case Study on Skintific Product Users in Bekasi). MAR-Ekonomi: Jurnal Manajemen, Akuntansi Dan Rumpun Ilmu Ekonomi. 3, 02 (Feb. 2025), 68–76. DOI:https://doi.org/10.58471/mar-ekonomi.v3i02.647.