CHERISE, C.; JARUNGJUNG HUTAGAOL; EVELLYN CALISTA; NIRWANA BR BANGUN. IPhone Purchase Decisions among Students: A Review of Product Attributes, Lifestyle, and Brand Image. MAR-Ekonomi: Jurnal Manajemen, Akuntansi Dan Rumpun Ilmu Ekonomi, [S. l.], v. 4, n. 02, p. 21–31, 2026. Disponível em: https://jurnal.seaninstitute.or.id/index.php/marekonomi/article/view/823. Acesso em: 9 may. 2026.